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Low but not low key – Park & James on fashion’s new focus on the flat shoe

It appears the shoe is on the other foot as fashion turns its fickle face towards the flat shoe. Park & James was created from a love of fashion and fine craftsmanship, a high-end artisanal take on the flat shoe trend that’s now having its day, with a focus on style and an emphasis on fit.

After season upon season of sky-scraping stilettos in all their glory - strapped, buckled and studded - finally flats are getting just as much attention. With fashion’s silhouettes and proportions getting more adventurous and more exaggerated, our shoes are following suit, speaking volumes for our character.

Higher waists and wider legs, billowing skirts, cocooning coats and the persistent peplum have all made appearances on runways around the world for at least two seasons running, showing us what to do with our new found flatties.

Park & James takes it in their stride, with premium leathers in rich two-tone contrasts proving a perfect fit for the mod Sixties trend where structure and sleek sophistication reign supreme. The Nola shoe, in combinations of Pumpkin & Midnight Blue and Chocolate & Aqua, features shaped panels and a pointed toe, rounded just so to take the edge off the sharpness for a shape that’s both debonair and feminine. An ankle-grazing cigarette leg trouser and a voluminous blouse would be an ideal option for this shoe that hints at formality with a playful cheekiness.

No longer just a post-party saviour, a good pair of flats is an absolute essential part of every woman’s wardrobe and rightly so. Consummate career woman or average Jane, flat shoe fashion has expanded to include the perfect pair for everyone.

Aside from pretty pumps, the classic oxford is now the go-to shoe to create an elegant edge. They’re great with rolled-up boyfriend jeans, adding sophistication to casual pieces and distressed textures. The Corin brogue takes the contrast on formal and casual literally with a painted texture over traditional brogue panels and perforations. Expertly-crafted from Italian leather, a thick, serrated sole adds a cool factor and fine finishing’s make this as much of a luxury investment as any heels - proof that the flat shoe has finally graduated!

See the Park & James selection of fabulous flats - handmade luxuries of Italian leather, crafted in Italy into zesty pumps, polished patents and chic ankle boots!

Let us know your thoughts! What type of flat shoe would you like to see? take a look at our collection at